Friday 9 January 2015

Sameer Malhotra - Sharing SAMIL - Mantras for a Successful 2015!

Wish you a very happy and prosperous new year.

Sameer Malhotra -  Sharing Mantras
Today, we are standing at the beginning of 2015 with a single aim to make a mark in the year ahead. But before we start with this incredible voyage, I would like to share a few words on our successful journey in 2014.

A year filled with various accomplishments would have never been possible without your hard work and determination. It’s with your sheer perseverance that Shriram Automall has evolved as a Leading Service Provider for Pre-Owned Vehicles & Equipment in India. At SAMIL, we take utmost pride in our unique value propositions, created for the pre-owned segment of Indian Automobile Industry. Our unmatched bidding platforms, including Physical Bidding, Online Bidding, One Stop Classified Kiosk and Private Treaty, give us a superior edge over other players in the industry. Our most crucial initiatives of Driving Your Trust, Participation in Auto Expo, Anniversary Special Bidding Events and Corporate Client Meets, have contributed immensely in building a strong connect with our esteemed customers.

Our team has demonstrated its true entrepreneurial skills and added several segments under SAMIL’s business operations. Their unbeatable efforts have created more business avenues for SAMIL to grow in future.

It’s time for us get ready for the new opportunities that are awaiting us in 2015. We all are on the right path of growth and the current moment only demands a diligent walk in the same direction. Pre-owned commercial vehicles and passenger cars are the future of Indian Automobile Industry and we also have to ensure a major focus on their growth ahead.

In 2015, technology will become a substantial part of our business operations. Let’s get our skills ready to achieve an advanced working environment within SAMIL. A humble introduction of more segments is also lined up for the year. And, we have to strengthen our sales team to extract maximum business from every segment.

Hence, SAMIL-Mantras for a Successful 2015 will be to:
  • Enhance Entrepreneurial Leadership – Create Future Leaders!
  • Strengthen Our Team – Let’s Recruit More!
  •  Build A Strong Relation With Customers – Be Connected!
  • Create A Technologically-Driven Workplace – Stay Updated!
These four Mantras will help us grow faster and increase our bottom line. Together with them, I give you a set of great opportunities in the form of 2015 at SAMIL.


Wish you all the Good Luck for a Happy New Year. Let's take SAMIL to the next level!

The Vision of a Tomorrow, Built with the Hard Work of Today


 Sameer Malhotra

The beginning of a new financial year not only marks the set up of future plans but also calls for an analysis of the actions in past. Another year of hard work and perseverance has faded into a new FY 2014-15 at Shriram Automall India Limited (SAMIL), which carries the impression of success in its true sense. While several milestones came across our journey in the last fiscal, the year marked the growth of SAMIL from every dimension. No stone was left unturned in order to enhance our presence throughout the nation. With several Automall launches, we now count more than 30 for our footprints across India. As we inaugurated our Automalls across the major cities of country, like Jharsuguda, Bilaspur, Hapur, Bhopal, Faridabad, Udaipur, Hubli, Amritsar, Bangalore, Raipur and Ananatapur, every location marked the presence of esteemed names from automobile industry. The inception of each Automall was aimed at enhancing our reach in order to facilitate the trade of pre-owned vehicles and equipment on our structured and transparent bidding platforms.

At SAMIL, customers are categorised under the living assets of our business. We make best possible efforts in order to build a strong relation with them. In order to enhance the benefits of our customers’ association, we introduced Driving Your Trust Programme in the last fiscal. This initiative was solely aimed at making people’s participation in our bidding events completely exciting. In fact, every Automall Inauguration post its launch witnessed the distribution of various Privileged Bidder Cards, including Star Bidder Cards, Premium Bidder Cards and Platinum Bidder Cards, to our esteemed customers.

If we take a look at the pre-owned segment of automobile industry, a demand for their disposal is also screamed from banks, NBFCs, manufacturers and dealers. While catering to that demand through our well-structured and transparent bidding platforms, the FY 2013-2014 also wrote some incredible stories of our tie-ups with some esteemed names in the industry, namely SBI, TATA Motors and John Deere. Now, we facilitate the disposal of their pre-owned vehicles and equipment through our all the bidding platforms.     

At SAMIL, our motto goes beyond revenue in order to work for the benefit of the society. While closely working in association with Shriram Trust, we realised several dreams of reading and writing through our Education Scholarship Programme. Every remarkable day at SAMIL in the last fiscal was never complete without the distribution of cheques under the programme. That’s how; we make an effort towards enlightening the country’s tomorrow.

While various developments were taking place within the premises of SAMIL, the Indian automobile industry was also witnessing the introduction of some valuable trends. The major trend was growth of pre-owned cars sale over new ones in the last year. This aspect not only affected the industry but also showcased a positive aspect for our operations.


As we walk ahead in the FY 2014-2015, the vision and mission are absolutely clear about the direction of our footsteps. The main objective will be to enhance the arena of our presence in India with the set up of 60 Automalls. I know that the road ahead is challenging but I believe that success remains incomplete if does not get acquainted with challenges.   

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